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Case studyFuneral pre-planning · Geneva

Murith Prévoyance: explaining funeral pre-planning gently

Case study: a dedicated site for a funeral pre-planning contract, from questionnaire to quote, in three simple steps.

Questionnaire
murithprevoyance.ch
Murith Prévoyance website home pageVisit
FR · EN
130+years of family history
3steps to finalise
2payment options

The client

Murith Prévoyance is the dedicated website for the funeral pre-planning contract of the Murith house, a family business for more than 130 years in Geneva. The contract lets people plan their funeral in advance to relieve their loved ones and have their wishes respected.

The goal

Explain a sensitive subject simply, without pressure, and lead people towards a concrete step: a questionnaire, a no-obligation quote, an appointment with an adviser.

What we did

  • A three-step journey: define your wishes, book an appointment with an adviser, finalise the contract;
  • An online questionnaire to receive a no-obligation quote;
  • Dedicated pages for guarantees, funerals and payment options (two methods);
  • A matching brochure reusing the site's colours and messages;
  • Information articles in the "Practical info" section.

What the site brings the client

Visitors understand the principle of funeral pre-planning and know what to do next. The image stays gentle and reassuring, from the site to the brochure.

See it online

The site is live at murithprevoyance.ch. To see the related printed materials, visit our print and branding page. A project with a questionnaire or booking? Let's talk.

Visit murithprevoyance.ch

Key takeaways
  • A sensitive subject explained simply, in three steps.
  • Online questionnaire and no-obligation quote.
  • A matching brochure, from web to print.

FAQ

What is a funeral pre-planning contract?

It lets you organise and fund your funeral in advance, to relieve loved ones and ensure your wishes are respected.

Is there any commitment when filling in the questionnaire?

No: it lets you receive a no-obligation quote.

A site like this one?

A free first call to look at your needs and your budget.

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